In addition to using your business Facebook Page for promoting and marketing your business, the platform has added the ability to post and manage job posts listings from your Page. Since Facebook’s end goal seems to be to crush every other social network. This appears to be their way of competing with LinkedIn’s job postings and even sites like Indeed.com and Monster.com.
Posting a job on Facebook is free, as compared to LinkedIn where you pay per candidate who viewed your post, there’s no reason not to use it for hiring as well.
Here are the basics for using Facebook to publish and manage your job posts.
How to Create a Facebook Job Post
The very first thing is to make sure you have messaging turned on for your Page. Job applicants will be sending their applications in via your Page messaging. This is done in Settings, then “Messaging.” Managing job posts communication will be done this way.
To get started, click Publish Job Post under Facebook’s Job options, which, when on a desktop or laptop computer is in the left menu of Page items. A popup will appear on your screen with all of the required details you need to fill out.
It’ll ask for a photo to accompany the job ad (we typically recommend creating a graphic with the job title for each opening at your business in dimensions 1200×630). Add the job title, location, type, and details. You can even include salary information.
If you have any initial questions for each applicant, add these for candidates to fill out upon applying for the position. As mentioned before, you’ll receive these via Facebook Page messaging, but you can also add an email address you’d like applications sent to.
How to Manage Your Job Posts
Once you’ve created a job post, you can access it by clicking Jobs in the left-hand navigation on your Facebook Page.
This is where all of your current job openings will be housed. Facebook users will have access to this Jobs tab and will be able to click Apply for this job to submit their application via Facebook Messages.
You’ll be able to review applications through your Messages Inbox or via the email you added.
All job postings on Facebook automatically expire after 30 days. If you find a candidate before then, you can take down the job posting by going to the bottom right of the post and clicking Mark as Closed. You can also renew it by clicking Renew Job Post in the same section. Edit a job post from the Jobs page by clicking the down arrow and going to Edit Job Post.
If you’re looking for new talent for your company, it’s the perfect time to try hiring on Facebook.
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