Allow your patrons to experience what’s happening behind the doors in your establishment. Let them see how food is made in the kitchen, how you work with farmers from the local area to source your ingredients, and any other fascinating things happening at your restaurant that guests might not otherwise get to experience.
Similar to sharing your personal experiences, Customers will appreciate how accessible you are and will be able to relate to your story more intimately.
POST ACCORDING TO THE WEATHER
Being up-to-date is essential in all aspects, including the conditions outside. If it’s hot, it’s a good idea to promote cold beer. If it’s cold out, invite guests inside for a warm cup of soup or a cup of coffee. Be sure to include photos whenever you can. So let the cold drink or warm cup of coffee do the talking click here.
ASK FOR INPUT FROM CUSTOMERS
How better to motivate customers to interact and be engaged with you on Facebook than to engage them in a conversation and solicit their feedback?
Ask them questions about your menu, and particularly what they’d like to be able to see on it and also what coming events they would like to attend or enjoy at your restaurant.
POST VIDEOS
Over 100 million hours worth of video is watched every day on Facebook. It’s among the most popular types of content on the internet today. Even more, users love watching video content and sharing it with acquaintances.
Make videos for your restaurant that showcase your menu, Live music and how to prepare certain dishes or a behind-the-scenes look, or simply something fun to show your customers.
Have fun and be creative. I was doing it!
RUN A PHOTO CONTEST
We’ve covered how sharing content from customers could be advantageous. But what happens if enough people are sharing regarding your business?
Consider running an image contest to convince people to share pictures taken at your place with acquaintances.
Invite people to post photos of their meals in your establishment on Facebook. The picture with the most likes will be awarded a dinner, dessert, or appetizer when they return to your restaurant.
You may also post your picture and offer those who like it the chance to win the prize by sharing, liking, or commenting on the photo. Every engagement earns them an entry into a drawing to win the compensation they choose.
STAFF BIOS
Make a blog post that lets people get acquainted with your staff every once in a while. Please include a photo of them at your establishment and tell them about the dish they like best, how they began their journey at your restaurant, where they attended school, their interests, and anything else that would interest them.
It’s not just letting customers get to know you on a more personal basis, but this is an article that will receive an impressive amount of engagement. Your staff members are likely to post comments on the post and share it with their acquaintances.
SHARE CUSTOMER CONTENT
Word of mouth remains one of the most effective forms of advertising. Nowadays, the word-of-mouth phenomenon is available in many ways. People will often share their experiences at their favorite eatery via Facebook to share the experience with their friends.
Utilize the positive reviews that users are sharing to benefit your business. Post some of the most positive content people share on your establishment. It provides other patrons with an alternative view of your restaurant and could more effectively convince people to eat there as you do.
POST ABOUT CURRENT TOPICS AND TRENDS
Your posts will be more likely to get noticed and shared on Facebook when they’re related to popular subjects. Find out what’s popular on Facebook and in local news.
It is best to make your posts around an occasion that is happening at the time, such as an event in sports, and invite your Facebook followers to engage with you followerspro.
PROMOTE YOUR EVENTS
If you’re investing significant money and time into organizing events at your restaurant, you must be advertising them on Facebook.
Don’t use a regular post for advertising your event. Use the Events option on your page on Facebook to set up an event. One of the most appealing aspects when making an event on Facebook is that you can invite guests. Your Facebook followers will be notified of the event and decide if they’re going to an event. If they choose to confirm to attend your event, the post will be more popular since their friends could be aware of this and will be more likely to join them.
While you probably don’t decide to spend money on Facebook advertisements, increasing the reach of the content of an event might be worth the effort. Marketing your restaurant’s Facebook page ideas can help them gain more attention, increase engagement and bring more customers into your restaurant.
Author Bio
I am Priya Varma, and I have been working as Content Writer at Rananjay Exports for past 2 years. My expertise lies in researching and writing both technical and fashion content. I have written multiple articles on Gemstone Jewelry like moldavite and other stones over the past years and would love to explore more on the same in future. I hope my work keeps mesmerizing you and helps you in the future.
